Social Media

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B2B Marketers Lag behind B2C Companies in Social Media Marketing

It’s a pretty well known fact that B2B marketers have been slower on the adoption curve of social media. We are not...

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Social Media Marketing & Online Branding Strategy

Had you figured out how to use social network to engage customers? Your customers may be on your website but are...

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Is blogging just a waste of time?

Social media experts talk about the benefits of having a business blog to increase website traffic for business,...

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How to put a Search Engine on your Website?

Web site managers install search engines to improve navigation for the visitors and add professional appearance to...

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PPC & SMO spending expected to rise in 2010

In 2010, Interactive Advertising will Cannibalize Traditional Media & redefine your Business, both on-line and...

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Google Maps Launches Brand Logo Test in US

If you search Google Maps right now, you’ll see little gray generic icons beside the names of businesses to denote...

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Study: 83% of ALL Holiday Shoppers Influenced by Reviews

ChannelAdvisors’ 2010 Consumer Shopping Habits Survey is out just in time for the holiday season. The free report...

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No Surprise Here: Millenials Cherish Mobile Devices

There is one thing about research and statistics. No matter how obvious the findings there is still that moment of...

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Facebook Takes Aim at Target Customers with Credits Card

Be careful how you read that headline. This is not an announcement of a Facebook credit card. This is about the new...

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Facebook Fans and Brands: Not a Two-Way Street

”70% of consumers who “FANNED” a brand on Facebook didn’t feel they’d given this company permission to market to...

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Digg Weathers the Storm After New Release

It’s been a busy week over at Digg and the changes just keep on coming. It began with the public release of the new...

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CMO Survey: Spend On Social Media Is Up; Hiring Prospects Are Down

One of the most prominent business schools in the US, Duke’s Fuqua School of Business, and the American Marketing...

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Mobile Continues Its Rise To Prominence

I am very excited. I stand on the precipice of truly entering the mobile age in a few short days because I will rid...

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Gmail Rolls Out the Priority Inbox

Starting tomorrow, Gmail users will have a little help setting their priorities at the start of the day thanks to...

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Google, AP Strike Content Deal for Google News

Google August 30 struck a new content distribution deal with the Associated Press to host the publisher's content....

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Warmth and Competence Promotes Brand Loyalty


Does your brand exude warmth? If so, you’re on your way to securing a loyal audience. The...

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Google Real-time Search Is Now Revamped, Instant Search Points to Future

Google's new real-time search Web page and the instant search results capabilities spotted in the wild point to the...

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Watch Out Twitter & Facebook, the Viagra Generation is Taking Over!

If you watch a lot of TV–and TV ads– you’d think that those over 50 are interested in nothing more than popping a...

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Major Check In: Foursquare in Times Square

If a picture is worth a thousand words then let’s save some typing time. This is the foursquare ad that is in New...

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PR Agency Settles With FTC Over Fake Reviews

Just in case you were wondering there are people out there that are manipulating social media to their advantage....

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Google ITA Bid Slowed by DOJ Scrutiny

Google said Aug. 27 the Department of Justice filed a second request for information about the search engine's $700...

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Facebook Gets Sued Over Like Button on Ads

There are ads that I like. Target is always kitschy and catchy. Those Mac vs PC ads are charming and I wish the Gap...

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Cup of Joe: Put Your Money Where Your Mouth Is or Shut Up!

On Monday, we posted a piece about Philadelphia’s new Business Privilege Tax. In short the city now wants to tax...

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The Majority of Business Are Using Social Marketing, But Why?

63% of marketers are already using social media marketing while more than half of those who aren’t currently...

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Get Google TV or Get Terrorized by Freaky Mutant Televisions [Video]

What happens when you don’t add Google TV to your television?
Apparently, it turns into a freaky, one-eyed,...

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Google Realtime Search Challenges Bing, Twitter

Google rolled out its Google Realtime Search page, which returns Twitter conversations and other real-time results...

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Google’s Realtime Search: WIll It Be Real Useful?

Yesterday Google began its rollout of its Realtime search offering. While You could send some precious time reading...

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Facebook’s Quest Continues With Efforts to Trademark the Word “Face”

You read it right. As I noted yesterday, Facebook had become so big and so powerful that they are starting to make...

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Mobile Content: Games, Music and Video Take to the Cloud

Mobile phones have become a staple of daily life, so much so that most consumers can hardly imagine going through...

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ShareThis Adds Social Media Analytics

The biggest problem with social media marketing is that it’s hard to measure your results. You throw everything you...

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